The Sales and Marketing Playbook
Register on the course: https://erp.raznameh.org/register-on-marketing-course
Unlock Your Business’s True Potential with This Course
After 12,000 hours of hard work and collaboration with 25 dedicated sales and marketing specialists, we are proud to announce the successful release of our Sales and Marketing Playbook.
In this course, our mission is to provide you with the essential tools and strategies to grow your business, attract more clients, and achieve long-term success. Sales and marketing form the backbone of any thriving business, ensuring sustainability and driving continuous expansion.
Sales, in particular, is a complex and strategic process that requires careful planning and execution. Throughout this course, you'll gain a deep understanding of key concepts, explore effective sales and marketing strategies, and learn how to implement them successfully in your business.
Who Is This Course For?
CEOs & Marketing Managers
Master the core principles of marketing and sales to attract more clients and drive business success. This course provides valuable insights to help you craft and implement strategies that fuel sustainable growth.
Sales & Marketing Teams
Expand your expertise, sharpen your skills, and gain the insights needed for career advancement. Understanding these concepts is key to professional growth, fostering creativity, and making a significant impact within your company.
Entrepreneurs
Whether you’re launching a startup or scaling an existing venture, this course covers essential marketing and sales strategies, client acquisition techniques, and market expansion methods—helping you navigate a competitive business landscape with confidence.
Aspiring Professionals & Career Changers
If you're eager to break into the world of sales and marketing, this course provides the foundational knowledge and practical strategies needed to succeed in this dynamic industry.
Ideal for:
✅ Startups – Looking to expand and reach new heights.
✅ Established Businesses – Struggling to overcome growth barriers.
✅ Companies Building a Marketing Team – Unsure how to select the right talent and set them up for success.
✅ Managers – Seeking a deeper understanding of sales and marketing to manage teams effectively and identify key skill sets.
✅ Graduates & Career Starters – Wanting to gain industry knowledge and kickstart a career in sales and marketing.
Whether you're an entrepreneur, a manager, or an aspiring professional, this course will equip you with the knowledge and strategies needed to succeed.
Join Us & Take the First Step Toward Transforming Your Business!
Register on the course: https://erp.raznameh.org/register-on-marketing-course
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Digital Marketing Essentials8Lessons · 1 hr 5 min
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Preview
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Digital Marketing The Key to Success in the Digital Age
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Preview
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Crafting a Winning Marketing Strategy
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Preview
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What is Social Media Marketing and how it could increase sales
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Preview
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How Email Marketing Fuels Sales and make Client Relationships
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Market and Business Strategy Analysis15Lessons · 2 hr 27 min
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What is SWOT Analysis and how to use it
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Using the TOWS Matrix for Strategic Decision-Making
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Preview
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PESTLE Analysis in Marketing: What It Is and How to Use It – Part 1
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PESTLE Analysis in Marketing: What It Is and How to Use It – Part 2
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Preview New
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Porter's Five Forces Explained: Unveiling the Secrets of Competitive Strategy
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Strategic Growth Planning with the Ansoff Matrix
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Exploring New Market Opportunities with Blue Ocean Strategy
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Using the Business Model Canvas to Drive Strategic Decisions (BMC)
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Financial and Resource Management in Marketing7Lessons · 1 hr 22 min
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Understanding Cost Structure in sales and marketing
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Identifying Key Resources to Fuel Marketing and Sales Success - Part 1
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Identifying Key Resources to Fuel Marketing and Sales Success - Part 2
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Customer Segmentation: How to Identify and Target the Right Audience
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Branding and Awareness Building10Lessons · 1 hr 30 min
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What is Brand Awareness and How to Build Brand Awareness
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The Role of Personalization in Digital Marketing
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Everything about Influencer Marketing
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The Power of Video Marketing in Building Your Brand
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Everything About Podcast Marketing
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Customer Journey and Relationship Building10Lessons · 1 hr 15 min
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Everything About Customer Journey Mapping - part1
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Everything About Customer Journey Mapping - part2
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Building Long-Term Customer Relationships Through Customer-Centric Marketing Strategies
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Digital Tools You Need to Gather Feedback Effectively
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Using a Survey Management System to Gather Feedback Effectively
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Understanding Revenue Streams for Business Growth
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Content Marketing Mastery5Lessons · 44 min
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How to Plan for Different Types of Content
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What is User generated content UGC and how it will increase revenue
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Unleash Your E-Commerce Potential: How Custom Development Maximises Online Sales
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Search Engine Optimization (SEO) and Search Engine Marketing (SEM)6Lessons · 49 min
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The Importance of SEO for E-Commerce Websites
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E-Commerce SEO: Optimising Your Online Store for Search Engines
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On-Page SEO: Optimizing Your Website for Maximum Visibility
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Technical SEO, Enhancing Site Structure and Performance
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Local SEO: Optimizing for Local Searches and Google My Business
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Guide to SEO Audits and Tools
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Email Marketing5Lessons · 37 min
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What is Email list and how to create valuable list
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Preview
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What are the Landing pages, when and how to use them
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An email marketing tool designed to help grow your business - Part 1
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An email marketing tool designed to help grow your business - Part 2
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Effective Advertising and Promotion8Lessons · 1 hr 12 min
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Everything about Pay-Per-Click (PPC) Advertising
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Preview
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Retargeting & Remarketing: A Comprehensive Guide
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What is Affiliate Marketing and how could it increase sales
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Effective Promotion Strategy For Business Growth
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How Loyalty Programs Like Wallets, Gift Cards, and Birthday Bonuses Drive Customer Retention
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Marketing Tools and Automation6Lessons · 44 min
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Analytics Tools: Measure, Analyze, and Optimize Your Marketing Efforts - Part1
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Analytics Tools: Measure, Analyze, and Optimize Your Marketing Efforts - Part 2
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CRM and sales automation are essential for business growth - part 1
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CRM and sales automation are essential for business growth - part 2
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CRM and sales automation are essential for business growth - part 3
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Sales and Marketing Strategy Development4Lessons · 1 hr 14 min
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Introduction to Multichannel vs. Omnichannel Marketing: Which Strategy Works Best for Your Business?Preview
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Multichannel vs Omnichannel Strategies
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Introduction to What is Conversion Rate and how to Optimize it
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What is Conversion Rate and how to Optimize it
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Compliance and Privacy in Marketing4Lessons · 22 min
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Data Privacy and Digital Marketing Compliance: What You Need to Know - Part 1
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Data Privacy and Digital Marketing Compliance: What You Need to Know - Part 2
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Data Privacy and Digital Marketing Compliance: What You Need to Know - Part 3
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Leadership Strategies for Team Growth and Success6Lessons · 28 min
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How Digital Collaboration Transforms Team-Client Interactions
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Digital collaboration and essential tools for business growth - part 1
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Digital collaboration and essential tools for business growth - part 2
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Effective Personnel Management: Part 1
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Effective Personnel Management: Part 2
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Effective Personnel Management: Part 3
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